Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network).[1] Web development can range from developing a simple single static page of plain text to complex web applications, electronic businesses, and social network…
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code…
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.[1] It is often used in order to achieve the following business goals: attract attention and…
Videomarketing, auch Web Video Marketing genannt, ist eine spezielle Form des Online-Marketings, um unter Einsatz von Videos im Internet PR-, Marketing- und Verkaufsbotschaften auf eigenen oder fremden Internetseiten zu präsentieren. Es ist weniger…
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is…
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process.[1] It is a form of performance-based marketing where…
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.…
Social media marketing (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information—to build a company's brand,…
Facebook Ads is the advertising platform of the social network Facebook that aims to promote products and services through publications or ads of text, image or video. It is a marketing…
SEO stands for “search engine optimization.” It is the process of improving your website to increase visitors from Google, Microsoft Bing and other search engines, whenever people search for: Products…
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